Tuesday, December 20, 2011

SMM Holiday Countdown: Go Viral

This image is part of an infographic fro Mashable.com
What does "Going Viral" Mean?
Something is said to have gone viral when it becomes extremely popular very quickly.  Some would argue that for something to have truly gone viral, it must enter into peoples real lives.  Going viral is a desire for many who produce web content.  It provides exposure for small (and large) businesses.

How Can My Campaign go Viral?
It is not as simple as we may wish.  Not every campaign can go viral.
The best advice I can offer is what not to do.
1. A video that is long, boring, or low quality (unless there is some catchy factor) will not go viral.
2. A video created by an unlucky person (I think a certain amount of luck is required) will not go viral, unless you capitalize on your unluckiness.
3. A project that only has one outlet or medium will be limited.  Not utilizing many resources will hurt your chances of going viral.

There are some more tips below from those who are experts on this specific topic.

Social Times shares seven tips for going viral in this excellent post.

Check out this beautiful infographic from Mashable featuring more tips for how to go viral.

If you would like help with some of the basic resources (number 3) such as Facebook, Twitter, blogging, website design, You Tube and more be sure stop by or call WOW.  We are located in Suite 271 of the Laramie Plains Civic Center and our phone number is 307.742.6574.

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